CINC Systems, the undisputed leader in software solutions for the community association management (CAM) industry, just announced a strategic power move! They’ve bolstered their leadership team with three industry veterans: Ashley Berenson as Chief Product Officer, John Granara as Chief Financial Officer, and Gay Beach as the company’s first-ever Chief Marketing Officer.
This expansion isn’t just about filling chairs; it’s a calculated move to fuel CINC’s already explosive growth. The company has become a giant in the CAM software space, boasting a size that dwarfs any competitor by more than three times.
“We’re thrilled to welcome Ashley, John, and Gay to the CINC family,” said Ryan Davis, CEO of CINC. “Their decades of experience will be instrumental in making community management less of a chore and more of a rewarding experience. With this powerhouse team in place, we’re well-positioned to maintain our record-breaking sales trajectory.”
CINC is experiencing a banner year, with more associations signing on for their software solutions than ever before in their 20-year history. This phenomenal success is a direct result of their unwavering commitment to customer service and their dedication to driving innovation in the CAM industry.
Meet the New Leaders
- Ashley Berenson brings a proven track record of developing game-changing SaaS solutions that not only deliver value for businesses but also directly address customer needs. Before joining CINC, she spearheaded product teams at industry giants like Brightly (acquired by Siemens in 2022), American Express, Anheuser-Busch InBev, and Ford Smart Mobility. At CINC, Ashley will focus on developing cutting-edge technology solutions that empower both community association managers and homeowners.
It’s worth noting that Chris Millner, CINC’s former Chief Product Officer, has transitioned to a new role – Chief Payments Officer. This newly created position reflects CINC’s commitment to continuously optimizing the industry-leading payment experience for both residents and management companies. Chris will collaborate closely with Tom Kiernan, a new board member and co-founder of ClickPay, a prominent payments provider.
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- John Granara is a seasoned CFO with an impressive track record in the software and payments industry. He’s held key financial leadership positions at companies of all sizes, from startups to global giants. John’s expertise spans across publicly traded and private companies, with a particular focus on SaaS and payments in the tech sector. He joins CINC from Finvi, a leader in accounts receivable and revenue cycle management software, and previously served as CFO at Mix Telematics, a global leader in SaaS fleet and mobile asset management solutions.
- Gay Beach boasts extensive experience in driving growth through strategic marketing and communication initiatives. She’s a seasoned marketing leader who has steered teams at companies like Tangoe, The CoStar Group, and Booz Allen Hamilton. As CINC’s first Chief Marketing Officer, Gay will be responsible for elevating brand awareness, generating demand, and showcasing the company’s innovative products and services.
Innovation at the Core
“As the undisputed leader in CAM software, CINC recognizes the responsibility that comes with our position,” says Davis. “Nearly two decades ago, we were the first to streamline banking and accounting for the CAM industry. Today, we’re pioneering the use of generative AI to simplify the experience for both managers and homeowners through innovative tools and applications.”
CINC’s commitment to pushing boundaries is evident in their recent launch of Cephai, the industry’s first-ever generative AI tool. This is just the beginning – they’re also gearing up for the release of “Our Neighborhood Today,” an AI-powered news feature designed to foster connection and communication within communities.
About CINC Systems
CINC Systems isn’t just the biggest provider of accounting and management software in the CAM industry; they’re the undisputed innovator in accounting and banking integration. Founded in 2005 by a banker with a vision to revolutionize the industry with the first SaaS offering, CINC Systems has grown into a force to be reckoned with. Today, they employ over 250 people and provide software and applications to more than 37,000 associations across the U.S., serving over 4 million homeowners. In January 2024, Hg Capital made a significant investment in CINC to accelerate their growth and fuel rapid product development.
This strategic expansion of the leadership team, coupled with their unwavering commitment to innovation, positions CINC Systems for continued dominance in the CAM software space. As someone who closely follows the proptech industry, I’m excited to see what innovative solutions CINC comes up with next!